Quote:
Originally Posted by mrob
We've been waiting for years for a cell phone to have not just a "snappy" interface, but a workable one.
If its so easy to do, why hasn't any other cell phone maker done so until now? And if its so easy to copy Apple's GUI, why hasn't Microsoft been able to do it? And don't say that Vista is an Apple clone. . . 
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Not necessarily true. The market never demanded a snappy interface. The market was driven by high technological features. iPhone is the first handset device to make the gui a market driver. Now that it is a market driver, the competition will react.
I don't think you should make a business case about Apple's GUI as being a market driver because Apple owns very little market share in the pc industry. Where you should make the business case in a pc environment is in the e commerce sector. There is serious competition between online retailers and the user interface is a key value driver. There have been several cases where companies see remarkable online sales increases after they upgrade their user interface.