Quote:
Originally Posted by scimini
Those numbers were at the beginning, as the price of the components come down as the current $399 sales price did bring in over 1 Million sold during the holidays so I doubt the real price point is around 150-200.
|
Sorry, I've read this three times, but I can't quite grasp what you're saying here. Are you saying that Sony isn't losing much money on the PS3 anymore? I really find that hard to believe...
Quote:
|
According to Sony they will no longer lose money on every console sold during this year.
|
According to Sony, they PLAN and HOPE not to be losing money...of course, that is assuming they don't have to cut the price in half to make PS3's affordable as Blu-Ray players.
Also, Microsoft is now profitable with each 360 sold, and the Wii has been from day one. If Sony drops the price of the PS3, Microsoft and Nintendo will immediately follow suit.
I saw one corporate rep. (Panasonic?) say somewhere that they thought the price-point where Blu-Ray players would get traction is $299, but I just don't believe that. It wasn't the case with VCR's, and it wasn't the case for DVD players (both adjusted for inflation). All signs indicate that movie players simply aren't attractive to consumers at large until they at least go sub-$200. Microsoft can afford to put the 360 out for $199. Nintendo could drop the Wii to $149 today and still make money. I don't see a realistic scenario where Sony can put the PS3 out for anything less than $299 ($349 being more realistic), and that just isn't enough.